As of Monday, August 19, Basic Attention Token (BAT) will be traded on Voyager. We’re excited to welcome the BAT community and introduce this unique asset to our users.

About BAT

Basic Attention Token is a blockchain-based digital advertising and rewards token from Brave Software. The Basic Attention Token is an Ethereum-based ERC20 token that enables advertisers, publishers, content creators, and developers to reward each other for their services.

With the Brave Browser, an open-source, privacy-focused, performant web browser, advertising and data tracking is blocked by default. Users can choose to turn advertisements on and be rewarded in small payments of BAT  for every ad they see with Brave's “ad revenue sharing” feature.

The Basic Attention Token can also be used to tip content creators for their services. This model allows media companies and individual creators to be less reliant on advertising revenue and more incentivized to create quality content.

With the BAT custodial wallet, users can use BAT to pay nearly 60,000 content creators and websites. Earn BAT by watching ads on the Brave Browser or buy it on the Voyager app. Scroll down to learn how to create an account and start trading.

History

The Basic Attention Token was founded by the creator of Javascript and co-founder of Mozilla & Firefox, Brendan Eich in 2017 with the goal of fixing the "broken" digital advertising industry.

The BAT initial coin offering (ICO) generated about $35m and sold out in under 30 seconds. Due to the demand of the sale, only around 130 people were able to buy the tokens during the ICO, with five buyers securing nearly half of the supply.

How to Buy BAT

  1. Get the Voyager App: Now available in Apple iTunes Store, visit the store and search Voyager or click here to download now.
  2. Register as a User: Register with your name, email and phone number to begin browsing the market, news, and Voyager’s supported coins.
  3. Open a Voyager Trading Account: Fill in the rest of your personal information; name, address, social security number, etc. to create a trading account. As a licensed financial institution, we're required to collect this information to protect our users, but know that your personal information is always safe with us.
  4. Fund and Trade: Link your bank account to your Voyager account immediately by navigating to User Icon > Bank Accounts and transfer $10 or more to trade instantly.

Trading on the Voyager app is currently available to all U.S. residents (excluding New York state). We are actively working with regulators to obtain a Bitlicense to operate in New York and to spread Voyager internationally later this year.

Stay tuned for when we go live in future states and countries by signing up here.